Tool Comparison

BrandViz.AI vs Peec AI

Both tools track your brand's visibility across AI platforms. BrandViz.AI focuses on custom action plans for B2B SaaS. Peec AI offers comprehensive analytics dashboards for marketing teams.

BrandViz.AI

Queries AI platforms with your buyer journey, then gives you specific actions to improve visibility.

From $49 AUD/month
All 4 AI platforms included
Peec AI

Analytics platform tracking visibility, position, and sentiment with agency-ready reporting features.

€89-499/month (~$95-530 USD)
Add-ons for Claude, Gemini (+€20-30 each)

Two Different Approaches to AI Visibility

BrandViz.AI
Action-Focused

See What AI Says → Fix What's Broken

BrandViz.AI directly queries ChatGPT, Claude, Gemini, and Perplexity (over 80% market share) with queries tailored to each brand's specific customer journey - from problem-aware ("how do I fix X?") to vendor evaluation ("Salesforce vs HubSpot").

The platform allows you to deep dive into full AI responses - not just visibility scores - so you can see exactly what AI tells buyers and get inspiration for content that actually gets cited. Sources are categorized (owned, earned, competitor) with specific action guidance for each - like "Update G2 profile with missing integration info (30 min)".

Best for:
  • B2B SaaS companies
  • Teams wanting specific fixes, not dashboards
  • Budget-conscious startups
  • Founders doing their own marketing
Peec AI
Analytics-Focused

Track → Analyze → Report

Peec AI is an analytics platform for marketing teams that tracks visibility, position, and sentiment across AI platforms. Users set up their own prompts and organize them with tags for comprehensive monitoring.

The platform offers extensive reporting features including CSV exports, Looker Studio integration, API access, and white-label reports. General recommendations are provided based on frequently-cited sources (like "G2 is often cited - ensure you have a profile").

Best for:
  • Marketing teams needing dashboards
  • Agencies managing multiple brands
  • Teams with custom reporting needs
  • Enterprise with BI integration needs

Why AI Visibility Matters

Both BrandViz.AI and Peec AI exist because AI is changing how B2B buyers research products.

Sources: Digital Commerce 360, Forrester, G2 Research

Feature Comparison

A detailed breakdown of capabilities. Both tools are legitimate options - the right choice depends on your needs.

Yes Partial No
ChatGPT tracking
BrandViz.AI
Peec AI
Claude tracking
BrandViz.AI
Add-onPeec AI
Gemini tracking
BrandViz.AI
Add-onPeec AI
Perplexity tracking
BrandViz.AI
Peec AI
All platforms in base price
BrandViz.AI
Peec AI
See full AI responses
BrandViz.AI
Peec AI
Deep source categorization
BrandViz.AI
Peec AI
Per-source action guidance
BrandViz.AI
Peec AI
Brand-specific action plans
BrandViz.AI
Peec AI
Custom buyer journey queries
BrandViz.AI
Peec AI
Effort estimates on actions
BrandViz.AI
Peec AI
Visibility score
BrandViz.AI
Peec AI
Position tracking
BrandViz.AI
Peec AI
Sentiment analysis
BrandViz.AI
Peec AI
Competitor tracking
BrandViz.AI
Peec AI
Custom prompts
BrandViz.AI
Peec AI
Multi-country tracking
BrandViz.AI
Peec AI
Unlimited team seats
BrandViz.AI
Peec AI
API access
Coming soonBrandViz.AI
Peec AI
Looker Studio integration
BrandViz.AI
Peec AI
CSV exports
BrandViz.AI
Peec AI
White-label reports
BrandViz.AI
Peec AI
Free trial
BrandViz.AI
Peec AI
Starting price
From $49 AUD/moBrandViz.AI
€89/moPeec AI

Key Differences

Analysis Depth

BrandViz.AI

Deep dive into full AI responses and source breakdowns. See what gets cited and why.

Peec AI

Visibility scores and metrics. Shows cited sources but less granular per-source guidance.

Action Plans vs Analytics

BrandViz.AI

Brand-specific actions with effort estimates ("Update G2 profile - 30 min")

Peec AI

General recommendations based on source patterns ("G2 is often cited")

Query Generation

BrandViz.AI

Auto-generates buyer journey queries based on your category and product

Peec AI

Manual prompt setup with AI-suggested prompts and search volumes

Pricing Model

BrandViz.AI

From $49 AUD/mo (~$32 USD), all AI platforms included

Peec AI

€89-499/mo, additional AI models cost €20-30 each extra

Team & Agency Features

BrandViz.AI

Focused on individual brands optimizing their visibility

Peec AI

Unlimited seats, white-label reports, Looker Studio, API access

Which Tool Should You Choose?

Choose BrandViz.AI if you want...

  • Deep dive into responses - full AI answers with content inspiration
  • Source-level guidance - specific actions per source
  • Effort estimates - know what to fix and how long it takes
  • Simple pricing - all AI platforms included from $49 AUD/mo
  • Buyer journey queries - auto-generated based on how customers search

Choose Peec AI if you want...

  • Analytics dashboards - comprehensive visibility and sentiment metrics
  • Agency features - unlimited seats, white-label reports
  • BI integration - Looker Studio, API access, data exports
  • Manual prompt control - set up exactly what you want to track
  • Established platform - well-funded, 1500+ marketing teams

Different tools for different needs

Peec AI is a solid analytics platform trusted by 1500+ marketing teams with strong reporting features and agency capabilities. BrandViz.AI is more focused - smaller, more affordable, and optimized for individual brands who want specific actions rather than dashboards. Your choice depends on whether you need analytics infrastructure or actionable guidance.

Frequently Asked Questions

What is the main difference between BrandViz.AI and Peec AI?

Both tools track AI visibility across ChatGPT, Claude, Gemini, and Perplexity. The key difference is in the output: BrandViz.AI focuses on brand-specific action plans with prioritized fixes tailored to each brand's buyer journey, while Peec AI emphasizes analytics dashboards with visibility, position, and sentiment metrics. BrandViz.AI tells you exactly what to fix; Peec AI shows you comprehensive data to analyze.

How does pricing compare between BrandViz.AI and Peec AI?

BrandViz.AI plans start from $49 AUD/month (~$32 USD) with all AI platforms included. Peec AI starts at €89/month (~$95 USD) for 25 prompts and 3 countries on their Starter plan, with additional AI models (Claude, Gemini) costing €20-30/month extra. Peec AI Pro is €199/month for 100 prompts. BrandViz.AI is simpler and more affordable; Peec AI offers more granular prompt-level controls at higher price points.

Which tool is better for B2B SaaS companies?

BrandViz.AI is purpose-built for B2B SaaS with queries tailored to buyer journeys (problem-aware to vendor evaluation). Peec AI serves broader marketing teams and agencies with a more generalized approach. If you want specific, actionable fixes for AI visibility, BrandViz.AI is more focused. If you need detailed analytics dashboards with team collaboration features, Peec AI may suit larger marketing operations.

Does Peec AI provide actionable recommendations?

Peec AI provides general recommendations based on source analysis (like "G2 is cited frequently - ensure you have a profile" or "Consider joining Reddit discussions"). BrandViz.AI provides brand-specific actions based on your actual visibility gaps - like "Update G2 profile with missing integration info (30 min)" with effort estimates and regular updates as visibility changes.

Which AI platforms does each tool cover?

Both cover the major AI platforms: ChatGPT, Claude, Gemini, and Perplexity. BrandViz.AI includes all platforms in the base price. Peec AI's base Starter plan covers ChatGPT, Perplexity, and AI Overviews, with Claude, Gemini, and other models available as paid add-ons (€20-30 each per month).

Is Peec AI good for agencies managing multiple brands?

Yes, Peec AI is well-suited for agencies. They offer unlimited seats across all plans, multi-brand project organization, white-label reporting, Looker Studio integration, and API access. Their pricing model with prompt limits scales for agency use cases. BrandViz.AI focuses more on individual brands optimizing their own visibility rather than agency workflows.

Can I customize the queries/prompts in each tool?

Both tools allow custom prompts. BrandViz.AI generates 200+ buying scenarios based on your product category and buyer journey, which you can then customize. Peec AI lets you set up your own prompts from scratch and organize them with tags. Peec AI offers more manual control; BrandViz.AI provides more automation and guidance.

Which tool has better reporting features?

Peec AI has more extensive reporting with CSV exports, Looker Studio integration, and API access for custom dashboards. BrandViz.AI provides bi-weekly reports focused on progress tracking and ROI measurement with action item completion. Peec AI is better for teams needing flexible data exports; BrandViz.AI is better for teams wanting guided progress reports.

Want Specific Actions, Not Just Data?

Get your free AI visibility report in under 10 minutes. See exactly how ChatGPT, Claude, Gemini, and Perplexity describe your brand - and get your first action plan.

Free report • No credit card • 10 minutes

Related Resources